Rachel Gulmi
Director, Branded Content
Bio Highlights
- Writes branded content across all verticals, in addition to managing and refining editorial processes
- Over eight years of experience in the branded content field, both as a writer and managing editor
- Studied advertising and marketing communications at the Fashion Institute of Technology
Expertise
Although I produce branded content across all verticals, I especially love writing food, recipes and beauty content. In addition to writing, I manage our editorial processes, content calendar and freelance network. I also specialize in organizing our project management systems and refining internal processes.
Experience
I have over a decade’s worth of experience working in digital media covering beauty, travel, home, wellness, fashion, entertainment and food and over eight years of experience in the branded content space. I'm able to produce content across all platforms including site, social, email and experiential. I happily joined the PureWow editorial team in 2016.
Education
I have my bachelor’s degree in advertising and marketing communications from the Fashion Institute of Technology.
